Sanguina Privacy Notice

Automatic Information Collection, Logging, and Tracking

If you are a Website Visitor or a User of our App, your browser or device may be subject to our collection of logging and other automatically collected information. This includes information collection via cookies, scripts, web beacons, and other technologies. The information we automatically collect may include your IP address, date and time you access our Website or App and the pages and content you access during your visit, language preferences, websites that you link to or from, whether you receive or open an email or other communication from us, and the links you click on within those emails, information from your mobile device or your computer about how you interact with our Website or App, including unique device identifier, mobile network information, the type of device used and the operating system on that device, browser type, a list of files downloaded or pages viewed, and any errors encountered (collectively, “Usage Data”).

Please note that third parties may collect personal information about your online activities over time and across third-party websites and online services. These third parties may provide us information in connection with content, widgets, components, cookies, or other tools offered on our Website or App. They may use this information to provide you with interest-based advertising or other targeted content, and for other purposes. We may not control personal information once collected by these parties.

We do not respond to “do not track” signals or other mechanisms that provide consumers the ability to exercise choice regarding the collection of personal information about an individual consumer’s online activities over time and across third-party websites or online services. Please note that your browser may include controls to block and delete cookies, web beacons and similar technologies or to otherwise allow you to opt out of certain data collections.

In all cases, we may collect and use other information you choose to provide or with your consent.

Other Ways We Use Information We Collect

In addition to the uses described above, we may use the information we collect in order to:

• Maintain, analyze, customize and improve your experience with our Website and App.
• Support business development, marketing, and promotional activities.
• To respond to press inquiries.
• Communicate with Users and Visitors about our products and services, including technical notices, security alerts, and support and administrative messages. We may also provide App and Website support, including notices about accounts and changes to our products and services.
• Send promotional and marketing materials, support contests and other promotions, and notify you about incentives and rewards.
• Provide you information that you request from us or otherwise respond to your communications and questions.
• Monitor and enforce our contracts, legal terms, acceptable use or other policies or similar terms.
• Comply with law and satisfy our regulatory and compliance obligations. Additionally, we may use information we collect to support compliance efforts on behalf of others and ourselves.
• Provide a personalized experience, estimate our audience size, usage patterns, and analyze trends and administer our Website and App.
• Help detect and prevent fraudulent use of our Website and App, and other prohibited, illicit or illegal activity.
• Monitor information security, manage and protect our technical infrastructure (servers, networks, and other information technology and systems.), and protect the rights and vital interests of you, others, and ourselves.
• Address existing or anticipated disputes and protect our legal interests.
• Otherwise operate our business, including support for transactions impacting our company as a whole (such as mergers, acquisitions, reorganizations, underwriting or asset purchases).
• Fulfill any other purpose for which you provide your information to us and for other purposes disclosed to you in connection with our products and services.
• Other purposes permitted by law or to which you consent.

We may also retain and use your information in an anonymized or de-identified format where your identity is not recognizable. Such information is not subject to the same usage restrictions as personal information. We may use deidentified information to improve our products and services, conduct research, or for our other business purposes.

As permitted by law, we may combine the information we gather about you in identifiable form, including information from third parties. We may use this information, for example, to improve and personalize our products and services, content and advertising.

How We Secure Information

We are committed to maintaining measures to protect the security of your personal information maintained in our systems. However, no network or system is ever entirely secure, and we cannot guarantee the security of networks and systems that we operate or that are operated on our behalf. If we face a security breach, we may notify you via email or conspicuous posting on our Website or App.

The safety and security of your personal information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our products and services, you are responsible for keeping this password confidential. You should not share your password with anyone.

How We Share Information

We may share your personal information with third parties as reasonable to operate our business (including for the purposes described above), to provide the Website and App to you and others, as permitted or required by law, or as directed or authorized by you. For example:

Affiliated Organizations.  We may share some or all of your information with our parent organizations, subsidiaries, affiliates, joint ventures, or other organizations or entities under common control with us.

Third Parties. We may share personal data with third parties utilizing or directing others to utilize our technologies, such as pharmaceutical companies, academic or research institutions, or medical device providers. For example, if such a third party utilizes a White Label App, the information provided to the app is available to such third parties.

Other Third Party Sharing. We work with third parties to help us provide our Website and App and to support internal operations. In some cases, they may use your information subject to their own privacy policies and to comply with their own legal and regulatory obligations. We work with different types of third parties, presently including:

• Payment processors
• Platform and/or application security service providers
• Technical and customer support providers
• Marketing and analytics providers
• Other third parties

Professional Advisors, Law Enforcement and Regulators. We share information with our professional advisors who provide legal, compliance, auditing, accounting, banking, consulting, or other professional services, and with regulators, law enforcement, or government agencies, including to:

• Comply with our legal and regulatory obligations, including those compliance obligations of federal, state or local regulators;
• Protect our interests, property or legal rights, or those of our customers or third parties;
• Respond to a subpoena, court order, or similar law enforcement request, or when we believe in good faith that the disclosure of personal information is necessary to prevent physical harm or financial loss, to report suspected illegal activity, or to investigate violations of this Privacy Notice or other applicable terms; and
• For other legal purposes, such as to enforce our terms and conditions, or to exercise or defend legal claims.

Transaction Impacting the Organization as a Whole. In the event of a transaction or reorganization impacting us as an entity or organization, we may share your personal information. We may share your information in connection with, or during the diligence or negotiation of, any merger, sale of company stock or assets, financing, acquisition, restructuring, divestiture or dissolution of all or a portion of our business, or other similar event.

Other Data Exchanges. As permitted by law, or if you consent, we may share information we collect in exchange for monetary or other consideration.

Other Disclosures. In addition to the above disclosures, we may disclose personal information in the event that we believe such disclosure is (i) necessary to provide our products and services or operate our business; (ii) in accordance with purposes we describe when you share it with us; (iii) permitted by law; or (iv) with your consent or at your direction.

We may disclose aggregated or deidentified information that does not identify any individual without restriction.

What Choices Do I Have?

Update personal information. If you are a User, you may request changes to information we maintain concerning you by emailing us at support@sanguina.com or by utilizing the in-App update features. As permitted by law, we may deny a request to change information if we believe the change would violate any law or legal requirement, cause the information to be incorrect, or prevent the provision of our products or services. If you are a User wishing to update personal information collected by our clients, please contact them directly. 

Marketing communications. You may receive marketing communications from Sanguina, including if you sign up for marketing or other communications. You may opt out of receiving marketing emails by following the unsubscribe link in each email, or by contacting us at support@sanguina.com. Please note that you may continue to receive non-marketing emails from us after you opt out. Please note that we do not control communications from others, including clients. If you have received marketing communications from third parties, you should contact them directly to understand communication choices they may provide you.

Cookies. You have choices regarding certain cookies. Most web browsers automatically accept cookies, but you may modify your browser’s setting to notify you of cookie placement or decline cookies. If you choose to decline cookies, certain features of our Website or App may not function properly or at all as a result.

Sanguina is not responsible for any practices employed by websites linked to or from our Website or App, nor their information or content. Please remember that when you use a link to go from our Website or App to another website, this Privacy Notice is no longer in effect. 

Updates to Our Privacy Notice

We may update this Privacy Notice from time to time in order to provide clarification or notice of changes to our practices. If we make changes, we will revise the Effective Date at the top of this Privacy Notice. Changes to this Privacy Notice will be effective once they are posted unless otherwise indicated. We may choose to notify you by email to the email address in our records.  We encourage you to periodically review our Privacy Notice to be sure you are familiar with the most current version.

Contact Information

If you have any questions or concern about this Privacy Notice or the privacy practices at Sanguina, please contact us at support@sanguina.com